About

The way you communicate with your audience forges your business growth.

And Content Primer is all about helping you connect with your audience in a way that makes communication effortless and natural.

Founder Content Primer
Roshni Shaikh

Hi, I’m Roshni!

I founded Content Primer to empower entrepreneurs like you, with fireball content that amplifies your influence.

My goal is to uncomplicate content marketing for you and your audience.

It always needn’t be that push-pressurize-persuade cycle when it comes to marketing. Marketing is beautiful when you love what you do… 

I hated Marketing

This sounds so contradicting but that’s true.

Before I tell you why, let me tell you one of the major reasons I started Content Primer.

It is because writing gives me thrill. I’m my happiest self when I’m whipping up a blog post for a client or writing their web copy. I feel powerful when I give a voice to your words.

And all the love from my clients? Why on earth would I deprive myself of it? See for yourself…

The big WHY, the story and all the reasons…

As a voracious reader, I’ve always romanticized words and have fantasized a writing career ever since I remember.

But I ended up as a Software Engineer slogging for corporates at the tender age of 21!

But that’s not who I was. So I kept blogging my journey as I explored the world, got married, traveled some more, and became a mommy to a beautiful baby girl.

Here’s where things got interesting. I was forced to resign from my corporate job because my company couldn’t facilitate remote work. And I refused to prioritize my job over my child. So I quit my job.

That’s when I poured my passion into starting Content Primer, a Content Marketing blog.

In no time, it turned into a full-fledged copywriting business when my blog samples became the chariot of communicative marketing.

And since then, I have been connecting good-willed entrepreneurs to their ever-growing audience.

Since it’s inception in 2017, I’ve helped 30+ entrepreneurs materialize their message + expand their digital presence with the help of powerful content.

My journey as the Chief Copywriter kick-started when I began helping business owners discover their voice, express their opinions and engage with their audience – through influential content.

My Mission

My purpose as a copywriter is to find the essence of your brand and project it to the world to admire. So, you don’t have to battle to express your innovativeness anymore. 

In short, my mission is to help you accomplish yours by amplifying your influence. I power you up with all the communicative warfare. All you’ve to do..is get ready!

I’ve worked with and have been featured on

What’s it like to work with me

This is how excited my past clients get when they get to work with me again 🙂 I make it blissful for both of us!

What you’re here for…

If you’re an entrepreneur looking to outsource your content marketing, then check out the services page.

If you’re a business owner or freelancer looking to DIY your website copy, here’s a FREE Web Copywriting Course for you.